What is Digital Signage?
Digital Signage, or digital billboards in the simplest of terms is digital content played on tv screens or video walls. It can be wayfinding or educational content in a hospital, or a digital menu in a restaurant. Digital signage is kind of like most other forms of advertising or communication, except that it is interactive, engaging and inspiring. You can tell a consumer about your product or services with a print ad like a poster or a flyer, but with branded, video content and interactive presentations, you can reach them on a whole new level.
Does this sound familiar?
Well, some of this should. Video advertising is nothing new. Broadcast TV advertising can reach a broad group of people. But advertising on broadcast television is both expensive and just that, broad. Do you really want to reach people who are not your target audience? With Digital Signage, you can strategically place screens in or around your business that communicate directly with your target audience. It is like having your own tv station where you control the message entirely.
- Healthcare
- Education
- Hospitality
- Bars and Restaurants
- Retail
- Salon and Spa
We are an authorized BrightSign reseller. That means we have the training and expertise to help you design, install and deploy custom digital signage solutions for your business. BrightSign is the industry leader in digital signage and is used by some of the largest companies in the world to communicate to their customers. Now you can leverage that same technology in your business, no matter the size.